HOW WE WORK

How we work with you

We start by understanding your business and what you want the work to achieve. Then we agree on the scope, costs, and how we’ll review progress.

We handle the campaign and the page it leads to.

Work with Grailstar on the ads, landing page, and conversion tracking, so changes can happen together.

01

Campaign management

We create the ads, manage your agreed budget, and review how the campaign is performing.

Ads Manager
02

Landing page updates

We update the copy, design, and forms as we learn what visitors need.

Codex + ChatGPT Sites
03

Conversion tracking

We check that key actions, such as inquiries and purchases, are being recorded before the campaign launches.

Pixel + conversion measurement
How it comes together
BEFORE WE LAUNCH

We agree on the plan before you spend.

We start with the offer, audience, available account access, and the outcome worth measuring. Then agree the scope, media budget, and review window.

01

Check the offer and website

A specific offer, a useful landing experience, and a way to follow up on inquiries.

02

Report advertising and visibility separately

Report campaign performance separately from sampled AI visibility and citations.

03

Review before increasing the budget

Continue, improve, expand, or pause based on the evidence. More spend is a decision, not a default.

Book a call with Grailstar

Tell us what you sell and what you want to achieve.

Book a call